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Can Translation Services Help Your International Marketing?

18

Oct 2024

Can Translation Services Help Your International Marketing?

Here’s How Translation Services Can Improve Your International Marketing Businesses today have unprecedented opportunities to reach global audiences. However, this global reach comes with its own set of challenges. As a business, it’s not just important, but crucial, to understand what makes other cultures tick – their norms, languages, and values. Otherwise, your well-intentioned marketing […]

Translating Business Content for Social Media

06

Sep 2024

Translating Business Content for Social Media

How to Master Translations For Social Media If you plan to enter a new market and reach global customers using social media platforms, you should first become accustomed to your audience’s native language, culture and habits. Talking to people in their language is much more than basic courtesy. It shows you understand their values and […]

The benefits of App & Software Translations

16

Aug 2024

The benefits of App & Software Translations

The benefits of App & Software Translations When the iOS App Store launched in 2008, it had only 500 apps. Since then, millions of apps have been added to iOS and Android app stores. In fact, 52,000 apps were added to the Google Play Store in just one month in early 2024. However, only a […]

Translation Style Guides: Why Do They Matter?

01

Aug 2024

Translation Style Guides: Why Do They Matter?

What Are Translation Style Guides & Why Are They Important What do you call a “cookie” in English? Biscuit? Saltine? Cracker? Or something else? Everyone has a different translation for common words and phrases, which can create confusion, especially when translating for business or commercial purposes. A translation style guide eliminates this problem by setting […]

Boost Your Company’s Global Growth with Translation Services

26

Jul 2024

Boost Your Company’s Global Growth with Translation Services

How to Boost Your Company’s Growth with Translation Services? Despite the hope for a quick recovery following COVID-19, many international markets are feeling the heat from social and political turmoil. This turbulence is compelling business leaders to rethink their plans for global expansion. Besides, rising inflation and a tight labour market have intensified operational pressures […]

The Critical Role of Localisation and Translations in Effective Internal Training

06

Jun 2024

The Critical Role of Localisation and Translations in Effective Internal Training

Localisation and Translation Services in Internal Business Training Do you run a company with an international mix of employees? If you are a global venture with offices in different parts of the world, chances are that you have a multicultural workforce to handle. While this is great for the future of globalisation, corporations that deal […]

5 Things To Consider When Choosing Your Translation Provider

19

Apr 2024

5 Things To Consider When Choosing Your Translation Provider

What to Look For in a Translation  & Interpretation Agency? The number of UK-based businesses and organisations dealing with international consumers, markets and business partners sees significant growth practically every year. As a result, working with professional translation agencies which specialise in translation and interpreting services for the business sector is today one of the […]

Strategic Advantages of Professional Translation Services

15

Mar 2024

Strategic Advantages of Professional Translation Services

The Strategic Advantage of Professional Translation Services At a time when business boundaries have become unlimited and are stretching beyond set geographical borders, tapping into international markets is a massive achievement for any brand or business. It’s this global presence that takes your products and services to audiences across the globe. But then, at the […]

Why Ignoring Translations Can Hurt Your Business

29

Feb 2024

Why Ignoring Translations Can Hurt Your Business

Can Neglecting Translation Services Hurt Your Business? Imagine browsing through your social media feed when an advert grabs your attention. It showcases an eye-catching pair of sports trainers that you immediately want. Excited, you click through to the company’s website to consider adding these trainers to your collection. Disappointment hits when the website loads in […]

How Translation Services Adapt to Linguistic Changes

16

Feb 2024

How Translation Services Adapt to Linguistic Changes

How Do Translation Services Adapt to Changes in Language? Languages are anything but boring. They constantly evolve, adding new words to the dictionary every year. A few years back, words like ‘bling’ and ‘caffeinating’ didn’t exist in English. But now we use such terms every day. Similarly, in 2023, terms such as ‘Doggo’, ‘Chef’s Kiss’, […]

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