11
Apr 2023
6 Tips to Expand Your Business Internationally
Expanding into new markets through globalisation offers companies the opportunity to diversify their operations and sell products and services globally. However, there are numerous local and global factors to consider, including go-to-market strategy, strong partnerships, local hiring, and understanding of customer needs. One of the biggest challenges businesses face is overcoming the language barrier for […]
17
Feb 2023
Localisation & Translation Services for the Financial Industry
The Importance of Certified Translation Services for the Financial Industry Globalisation is becoming increasingly prevalent thanks to growing technological advancements, leading businesses in expanding their assets across borders. Businesses dealing with global transactions in the financial industry are taking the key steps to get this right. They are faced with many challenges and must consider […]
07
Feb 2023
A Guide To Interpreting Services
Your Guide to Interpretation Services Your global clientele expects you to hold meetings in a language they can easily understand. However, delivering your message reliably to an international audience is often only possible with the use of an interpreting service. It’s a service that converts real-time speech into the listener or reader’s preferred language. It’s […]
11
Jan 2023
What Type of Translation Services Does Your Business Need?
What Type of Translation Services Do You Need For Your Business? In the internet/digital era, a robust online presence is essential if you want to expand your business and improve its ROI (Return on Investment). To transcend language barriers and appeal to the masses, it is crucial to integrate professional translation services into the marketing, […]
22
Dec 2022
Translation vs. Transcreation: What are the key differences?
Translation and Transcreation – What’s the difference between them? Businesses should consider targeting an international audience. Not only does it help boost brand awareness, but it enables businesses to grow website traffic and reach a specific sales target. As enticing as it may sound, doing business worldwide is a tough row to hoe. More than […]
08
Dec 2022
How Creative Are Professional Translators?
Do professional translators need to have a creative flair ? Generally speaking, providing specialist translation services isn’t usually associated with the creative sector. For many, an image of a linguist sitting at their desk with dictionaries open and translating material word-for-word is somewhat given. In a globalising world where companies approach different markets based on […]
25
Nov 2022
Can Marketing Translations Help Your Business Grow In A Global Market?
Can Marketing Translations Help Your Business Grow In A Global Market? Did you know that around 137,000 new businesses open every day globally? That means people are moving towards owning a business rather than solely depending on jobs. But, starting a business and making yourself heard by international clients needs a marketing translation service because […]
25
Nov 2022
Machine Translation vs Human Translation: Which Is Better?
Machine vs Human Translation: Which Is Better & Why? As the world keeps turning into a global village, there is a more-than-ever need to interact in more than one language. Of course, that means learning more languages, but that’s not always a feasible option for everyone. So, most people turn to tech tools like Google […]
23
Nov 2022
Medical Translations: Why Accuracy Is So Important
The importance of accuracy in translations Medical translations are more critical than one may think because one mistranslation can risk a person’s life. One example is the tragic case of Mayra Cabrera, who passed away due to the wrong post-childbirth dosage. The importance of a medical translation service is underestimated because of negligence. Companies, especially […]
15
Nov 2022
Minoritised Languages in Translation
Share Tweet Translating Minoritised Languages Scots: A Case Study Any act of translation service from any one language into another is a complex and nuanced process. Each decision of the translator is informed by a range of considerations – from audience and purpose to wider cultural concerns. When translating into minoritised languages, […]